In the skincare market, individuals undergoing various skin procedures often face challenges during the post-treatment recovery phase. The current available options for aftercare lack an optimal solution that seamlessly combines hydration and the potent benefits of advanced anti-aging peptides, leading to prolonged recovery periods, discomfort, and suboptimal results for consumers.
Inadequate Post-Procedure Recovery: Existing post-procedure skincare options often fall short in providing a holistic solution that caters to both hydration and the specific needs of recovering skin, leaving consumers dissatisfied with their recovery experience.
Limited Efficacy of Anti-Aging Products: The market is saturated with skincare products, but many lack the effectiveness of cutting-edge peptides crucial for accelerated healing and anti-aging benefits. Consumers are left seeking a more potent and targeted solution.
Long Recovery Times: Prolonged recovery periods post-skin procedures not only inconvenience consumers but may also lead to dissatisfaction with the overall experience. There is a clear need for a product that expedites the recovery process without compromising on the quality of results.
The strongest way to connect is to create a brand. It links people and companies that share similar purposes to walk together.
Sanjay and Amy Batra came to us with the challange of giving life to a product designed to reduce skin damages of procedures that would cause shallow burns or irritations. Maskād® was created from a need to help patients feel more comfortable following facial aesthetic procedures. Maskad can also help deliver topical ingredients such as platelet-rich plasma (PRP), exosomes, growth factors, and more.
The name came up after a brainstorm we did inside Creative Klick Office (watch full video in the end), trying to communicate what was the product all about. It was a mask that aid your skin, offering extreme hydration and fast nurturing of one’s skin. In English, you can recognize long and short vowel sounds by putting an accent mark above the long vowels, like so: ā. The letter /ā/ is pronounced “ayy.”
After a lot of positive feedbacks from professionals and a huge success in sales, we started stepping up into a consumer product line ( B2C ) made for skincare routines. That’s when we launched Maskad®: a whole line of B2C skincare products designed to be market leaders.
We’ve worked since the beggining with Sanjay and and Amy and, ultimately, we’ve built Maskād® from zero to a multi-million dollar brand.
How fire is that?
Crazy how sometimes you only need a creative klick 💡
Watch Our Creative Process
without a well structured and capable team, nothing would be possible.
We create & MANAGE BRANDS TO accomplish our client’s goals.
Yes they’re customers, users, audiences, and shoppers. But they’re people first and foremost, and they have different needs, motivations, desires, feelings, and triggers. Sometimes they’re obvious, often they’re not. And it is the uncovering of those deep human truths that we build our work on.
PATH TO SUCCCESS